Price a website maintenance plan
Enter the hours, hosting and tool costs and the margin you want. Get a monthly price per site, your profit across all sites and how many sites reach a profit goal. Free, no account.
Your maintenance plan price
Example inputs, pre-filled so you can see how it works. They are not typical prices, hours or margins: replace every number with your own.
To keep a 50% margin on 2 hours of work, charge $190 a month per site. Your cost is $95, so the profit is $95 a site and $950 a month across 10 sites.
- Cost per site: 2 hours × $35 + $15 hosting + $10 tools = $95
- Price: $95 ÷ (1 − 50%) = $190 a month
- What the price pays you for your time, after hosting and tools: $82.50 an hour
- To make $2,000 a month in profit at this price you need 22 sites.
If the plan included more or less time
| Plan | Hours | Your cost | Price a month |
|---|---|---|---|
| 0.5× your hours | 1 | $60 | $120 |
| Your hours | 2 | $95 | $190 |
| 2× your hours | 4 | $165 | $330 |
Copy the numbers
This is arithmetic on your numbers. It does not say what clients in your area will pay: compare the price with your own market before you quote it. Count updates, backups, small edits, support and reporting in the hours, and add your own tax and unpaid time, or the profit shown is too high.
How the price is worked out
The calculator adds your time, hosting and tools to get the cost of keeping one site running for a month. It then divides that cost by one minus your margin, so the margin is a share of the price you charge, not a markup on cost. The second table shows how the price moves if a plan includes half or double the time, which is a quick way to draft two or three tiers.
- Count plugin and security updates, backups, uptime checks and the small edits clients always ask for.
- Decide what a plan does not cover, such as a redesign, and price that as a project.
- Check your price against your own market, not a number from a blog.
Find sites that need looking after
Maintenance clients are existing website owners. Search 67Leads by trade and city, or look at websites that no longer work and low rated businesses. Use the website last updated checker to spot sites nobody is maintaining.
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Questions
Work out your cost for the hours, hosting and tools, then divide by one minus the margin you want. Enter your own numbers: we do not claim a standard price.
Updates, backups, security and uptime checks, a set number of small edits and support. Write down what it does not include.
Margin is profit as a share of the price; markup is profit as a share of cost. This calculator uses margin.
No. It uses only the hours, costs and margin you enter.
No. It fills templates with what you type and makes no network calls.
No. The result is written when the page is served and not saved.
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