Build a local citation list for a trade
Pick a trade and, if you like, a city. Get the general, data aggregator, local and trade-specific directories to check, as a list you can tick off. Free, no account.
Your citation list
Example inputs, pre-filled so you can see how it works. Replace them with your own details.
19 directories and listing sources to check for roofing contractors in Austin, in four groups.
General directories
- Google Business Profile
- Apple Business Connect
- Bing Places for Business
- Yelp
- Facebook business page
- Better Business Bureau
- Nextdoor business page
- Yellow Pages (YP.com)
- Foursquare
Data aggregators (check how each one accepts listings)
- Data Axle
- Foursquare
- Localeze
Directories for a roofing contractor
- Angi
- Thumbtack
- Houzz
- Manufacturer contractor locators, only if the company is certified
Local to Austin
- Austin chamber of commerce or business association
- Local newspaper or city guide business directory for Austin
- Any trade association with a Austin or state chapter
Keep a record
- Name, address and phone exactly as they should appear everywhere
- Each listing's URL, login and date claimed or updated
Copy everything
These are names to look up, not links or ranking promises. Directories change their rules, fees and membership requirements, so check each one before you submit. List the business only where it truly operates, and use the same name, address and phone everywhere.
How to use a citation list
- Fix before you add: find old or duplicate listings first, then build new ones.
- Be consistent: check the spelling of the name, the suite number and the phone format against the profile.
- Prefer relevant sites: a few trade and local directories beat dozens of random ones.
- Check the result: paste the listings into the NAP consistency checker.
Find clients who need listings
Businesses with few reviews or a thin online presence often need citations most. Search 67Leads by trade and city, or browse businesses with few reviews.
Get 67 leads free No card. Search free with contacts masked.
NAP consistency checkerGoogle Business Profile auditLocal SEO audit checklist generatorGoogle Business Profile categoriesRoofing contractors lead lists67Leads pricing
Questions
A mention of a business's name, address and phone number on another site, usually a directory. The details should match the Google Business Profile.
The general ones, any that are specific to its trade, and local ones for its area. The builder lists names for each group.
Not necessarily. Rules, fees and membership requirements change, so check each directory before you submit.
No. It does not look anything up. Use it as a to-do list and search each directory yourself.
No. The list is written when the page is served and not saved.
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