67Leads › Free tools › Google review benchmarks by trade › Roofing contractors, Missouri
The median roofing contractor in Missouri has 89 Google reviews and a 4.9-star rating; the top 10% have 336+ reviews (67Leads, 129 businesses, 5 Nov 2026).
Updated 5 Nov 2026. Computed from the 67Leads warehouse when this page is served.
Median, top-quarter and top-10% Google review counts and ratings for a trade in a city or state, from real local businesses. Free, no account.
| Google reviews | 25th pct | Median | 75th pct | 90th pct | Average |
|---|---|---|---|---|---|
| Count | 33 | 89 | 186 | 336 | 155 |
Average rating 4.8 over 128 rated businesses; 1 have no reviews and are left out of the rating figures but counted in the review percentiles.
| Rating | Businesses | Share | |
|---|---|---|---|
| Under 3.0 | 0 | 0% | |
| 3.0 to 3.9 | 1 | 1% | |
| 4.0 to 4.4 | 10 | 8% | |
| 4.5 to 4.7 | 18 | 14% | |
| 4.8 to 5.0 | 99 | 77% |
Where does your business sit? Check your rating and review count against these.
Every figure is computed from the 67Leads warehouse when the page is served: public Google Maps listings for the trade, graded against it (off-trade listings removed), with a phone number, and not opted out. That is the same set of rows the 67Leads search counts. The rating and review count are the listing's own, refreshed each time the listing is re-scraped.
A listing with no reviews has no rating, so it is left out of the rating median, average
and histogram, and counted in the review-count percentiles and the "no reviews yet" share.
Percentiles are interpolated (Postgres percentile_cont). "Top 10%" is the 90th
percentile review count, rounded up to a whole review. A benchmark is shown only when it rests
on at least 20 rated businesses; smaller groups point to the state or national figure.
These are the businesses 67Leads holds, which can be fewer than every business that exists.
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Across the 95,350 US local businesses 67Leads lists, the median has 32 Google reviews, the top quarter has 121 or more and the top 10% has 372 or more. What matters is your own trade and city; type them above to see that benchmark.
Among 89,176 rated US local businesses, the median rating is 4.9 and 88% are rated 4.5 or higher. 5% are under 4.0, so a rating under 4.0 is in the bottom 5%.
A listing with no reviews has no rating at all, not a zero. Counting it as zero would drag every average down, so it is excluded from rating figures and counted in the review percentiles and the no-reviews share instead.
From public Google Maps listings in the 67Leads warehouse, graded against the trade, computed when the page is served. They are not a survey.
The page is recomputed at most every ten minutes. A listing's rating and review count change whenever it is re-scraped, and the Updated date is the day the page was served.
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